CBS Communications

Campaign microsites

CBS planned to launch two new campaigns; the first to promote a new Vodafone service called OneNet, ahead of a Vodafone launch. The second to promote the hands-free, in-car services that CBS provides to encourage the legal use of mobile devices while driving.

Ideas by Eden delivered a range of printed materials and advertisements. As the corporate website provided by another supplier was proving difficult for the client to use and expensive to update, we also opted to create a series of microsites to support offline materials.

We delivered a standards compliant template that the client could easily duplicate and update to support future campaigns.

WEBSITES

Visit offline microsite

LEAFLETS

NEWSLETTERS

GADGET GIRL

We also developed the ‘Gadget Girl’ concept to support a stand-alone PR campaign. Based upon the lady in the royalty free images below, we commissioned an illustration that was used across a range of materials including the Vodafone OneNet campaign.